Snapchatting is Not Just for Teens & Perverts

Snapchatting has really gotten a bad rap over the past few years.

Like many other non-millenials, I thought it was a little sketchy.

You probably heard the same things I did…

“Snapchat is just for teens to send pictures to their friends”,

“Kids are using it for snapchatting a crush.”

or..

“Snapchat is for perverts to send naked photos to people.”

While this certainly isn’t out of the realm of possibility, it’s not what most are snapchatting.

In today’s video I show you how to you can start snapchatting with a Snapchat tutorial.

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Why Should You Start Snapchatting?

1. There are currently 100 million active daily users.

Snapchat is growing quickly.

Growth in the 37 and older demographic is especially strong right now.

We are also seeing more and more businesses being active on Snapchat.

2. 86% of Snapchat users are aged 13-37.

Millennials are generally early adopters of technology.

They are also more savvy with online and tech marketing.

Most are very quick to dismiss any brand or business who is all about the bottom line.

Millennials want to be entertained by brands not just sold to.

This makes Snapchat the perfect medium to reach this demographic.

3. Over 7 billion videos viewed every day.

Like all other social platforms, video is king on Snapchat.

Snapping videos is quick and easy.

Creativity becomes critical with just 10 seconds of video.

With stories however you can string multiple videos together to convey longer messages.