Gravity Forms pros and cons
Let’s start with what we love about Gravity Forms.
There are some amazing features listed above for this plugin. Three of these features set Gravity Forms apart for me.
The ability to link so many services and applications makes this plugin extremely valuable for my websites. Aweber and Dropbox are two that I use regularly as well as for my clients. Others that I use for my clients are MailChimp, PayPal, Slack, Trello and User Registration.
2. Responsive Design
With 70% of internet viewing coming from mobile devices, you can’t afford to not have a responsive design. Gravity Forms is built to look great on nearly any device.
3. Easy to Use
Above all, this plugin is VERY easy to use. You can create complex forms quickly and without any coding knowledge. Just drag and drop into place.
While there is little to complain about, there are a couple items missing from the Gravity Forms Plugin
1. Customizing Forms
Creating forms is simple, however it’s a bit more complex to customize them with colors and fonts. For most of my websites I use the Divi Theme. Gravity Forms has an add on specifically for Divi that allows you more options for changing the look and feel of your forms. If you don’t use Divi then you are going to need some CSS experience to get them looking the way you want.
2. No Pre-built Templates
The drag and drop form editor is very simple to use but there are times when it would be nice to have a template to start from. Gravity Forms does not provide templates.
3. Basic Plan Excludes Many Add Ons
Gravity Forms Basic Plan includes many of the email marketing add ons but does not include any of the payment systems or CRM services. The Elite Plan has it all but at a hefty price. Be sure you can get a return on your investment if you go with this plan.
How you can use Gravity Forms
Make it easy for your visitors to get in touch. Collect the usual name, email and message or add more fields to get more in-depth data.
Also, you can link your forms to your email marketing service. After all, the money is in the list.
Qualify Leads with Advanced Conditional Logic Forms
It’s annoying to get leads only to learn that those leads really aren’t interested in your business. With conditional logic you can dictate questions asked based on your lead’s answers.
That information will make your business more efficient and keep you from wasting time on unqualified leads.
Events are a great way to network and promote your business. Taking registrations can be a pain. With an online form you can collect registration information and automatically send out event information to attendees.
Making sales is the goal for every business. Integrate PayPal or another payment gateway with your forms and start taking orders online. It’s pretty awesome to make sales while your sleeping.
Gravity Forms is a powerful tool for your website. We have used the Gravity Forms plugin on many sites with great success and we highly recommend it.
For questions regarding our use of Gravity Forms email Steve at email@example.com
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To Your Success,
Email me at firstname.lastname@example.org
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